The White Rabbit's Blog

How AI-augmented research lets us deliver six creative concepts where we used to deliver one

29 August 2026

A structured Claude workflow is changing how creative teams approach competitor research — and what that means for EU comms campaigns.

I stopped asking AI just once. Now four of them argue before I trust the answer.

23 August 2026

AI is built to agree with you. Once I noticed that, I stopped asking it just once. Now hard questions go to my council: four AI agents in different seats, ea…

How to Use Claude Inside Your Own Canva Templates

21 August 2026

If your team works in Canva, there's a setting that takes ten minutes and saves the same work every week. Canva publishes an official connector for Claude. A…

Stop re-explaining your organisation to AI every session

21 August 2026

If your team uses an assistant for work, every new chat starts from nothing. Somebody pastes the same background in again, and the answer still reads like it…

Use your own AI Avatar for your next presentations

21 August 2026

We made an avatar for the days when something has to go out and nobody can be filmed. To produce it we needed just two things: a set of portraits taken on a …

Your Team Already Uses AI. Here's What the AI Act Actually Asks

21 August 2026

On 2 August the transparency rules of the EU AI Act started to apply. Not a ban — a set of rules about telling people when they're looking at AI. This video …

Avatar example - WRH Mindmap

24 June 2026

Avatar example - WRH NB AI2

24 June 2026

Brussels Voices (Podcast)

24 June 2026

🎙️ This is a test of a podcast made entirely with AI — and it could be yours. In this short audio experiment, we created a full podcast episode using AI tec…

Moonshot - AI Cinematic Conference Opener

24 June 2026

What if your next conference opener wasn’t a PowerPoint slide, but a moon landing? This short film explores how generative AI can transform ambitious ideas i…

White Rabbit Brussels — Branding & AI for European Associations

24 March 2026

In Brussels, clarity and consistency are what make you visible. At White Rabbit, we work with European associations on everything from branding to policy com…

Your identity is your first policy statement

24 March 2026

Most European association brands look like they were designed by a committee that couldn't agree on anything. In Brussels, that's a problem. Because your vis…

NewYear2025

23 March 2026

Your website is not a brochure. Here's what it should be in 2026.

17 March 2026

European associations invest years building expertise and credibility — then represent themselves online with a website that hasn't been updated since the la…

How Associations can influence EU decision makers through visual storytelling

9 March 2026

In advocacy communication, influence is no longer built with hashtags alone. In the EU bubble, organisations compete for the attention of policymakers, stake…

A year of work, experiments and AI - White Rabbit 2025

4 January 2026

2025 was a year of work, experimentation and progress. We explored new formats, integrated artificial intelligence into real projects and expanded how we app…

The power of video interviews

23 April 2024

👀 Research from last year revealed that viewers retain 95% of a message when watching a video, compared to a mere 10% when reading text.You can even use AI's…

Design is a waste of time?

11 April 2024

Indeed, design is a waste of time if not granted the requisite focus and investment. On the other hand, when elevated to the level it deserves, and executed …

Stand Out From The Crowd In the Next EU Mandate

13 March 2024

Investing time and effort in developing high quality content will not be enough. White Rabbit is committed to supporting you every step of the way by helping…

Innovative tools for a magical 2024

2 January 2024

The year 2023 at White Rabbit has been truly magic. We've crossed new frontiers, from crafting stop-motion films to embracing cutting-edge technologies. But …

White Rabbit Creative Agency 2023

8 January 2023

With this video, we want to thank all our clients who have believed in our ideas to create meaningful communication projects over the past year. We are proud…

Show & Tell

31 August 2022

Put your members in the spotlight by offering them the opportunity to showcase their company and how their work helps achieve the important societal goals th…

Happy Birthday White Rabbit

26 August 2022

Happy birthday to our white rabbit, who leapt out of the hat and shows no sign of stopping 🪄✨🎩🐇

Interactive videos

25 August 2022

How Brands, Associations and Political movements can bond with their audience using Interactive videos? Interactive video adds an additional layer of content…

Stop fake green

3 June 2022

We must act now!

DriveBy, drive safe!

14 March 2022

We are proud to support the Italian start-up drive by. An app that saves lives by avoiding mobile phone use while driving with a smile. Discover our social c…

Training: How to film a corporate interview

14 March 2022

It is imperative to make your voice heard and to clarify your point of view through all the communication tools at our fingertips. But this does not mean tha…

Creative content anyone?

15 November 2021

Looking for creative content for your social media that isn't the usual copy and paste? Let's create it! See how we do it for our client Juggle Padel. Result…

15 Types of video content for Corporate and Advocacy campaigns

5 October 2021

The world is shifting, and video marketing is the new darling of content marketing! The purpose of content marketing is to create and offer valuable content …

World Chocolate Day

7 July 2021

“If chocolate is the answer….the question is irrelevant.”

We love Post-it

13 May 2021

Homage to Spencer Silver, the Inventor of Post-it Notes

CIUS New visual identity

20 April 2021

We released the CIUS #EUSugarUsers new logo along with a consistent brand identity for multiples touchpoint and media, including the new website and the deve…

We are a data-driven design agency

3 April 2021

In White Rabbit we wanted to combine the strength of our 20 years of experience in marketing campaigns with a tool that is both simple and extremely powerful…

The golden rule for your social media post.

15 February 2021

‍ It happens very often to see posts with images visibly created for other purposes or media. Sometimes what we post works for the Twitter feed, but not for …