He created the adhesive that lets the small, square notes stick to surfaces. They became one of the most ubiquitous office products ever conceived.

That's why Alberto Maccari (our CD) thought to include this iconic tool for the user-centric design created for the ETUI Annual report. The European Trade Union Institute wanted to create a guide with which affiliates could have the chance to interact, both digitally and physically. In this project the famous sticky notes become the unit, like a pixel, to create a comprehensible and iconic visual to illustrate and analyses, data and diagrams in a simple and intuitive way.

Discover the project on Alberto's portfolio.

Whats to know more about Spencer Silver and the history of the Post.it? click here